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Why we killed our church bulletin

No one will ever confuse me with an avid magazine reader…in fact I’m not sure if I’ve ever met one of those before. The only magazines you’ll catch me reading are Bass Pro Shops or Gator Country and perhaps the occasional issue of ESPN or Sports Illustrated. All of that changed about year ago. A little before that moment our Creative Arts Team started a conversation about doing away with our weekly bulletin in order to refocus their time and resources towards producing a magazine that would take it’s place. At first it seemed a bit fantastical. I mean how many local churches are producing a magazine that is worth reading? But the designers and entire Creative Arts Team believed deeply in this endeavor. So after a few presentations and winning the hearts of the decision makers, (it doesn’t hurt when the organization has a built in culture of risk) we were all in. Below are some of the nuts and bolts that it takes to make this happen and some of the major wins that we’ve experienced.

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Posted in Creative Arts

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The boring world of church announcements

People zone out when it comes to announcements in church. The reality is, unless you’re a stand up comedian, your church announcements are boring and usually become nothing more than the half-time show in the worship service. What makes it worse is that there is no other avenue where the average person in America actually assimilates information by sitting down and listening to someone verbally rattling off bullet point information in a never ending series of announcements. In a day when people are addicted to sound bites, 140 character limited communication, and customized news sources and information the old school church announcements need to be put out of their misery. Understanding this, a couple of years ago we decided that instead of fighting reality we would start using the media tools that were available to us. We began prerecording announcements via video through out the week and showing those in our services, similar to the ads that you would see prior to a movie. The payoff has been worth the investment. Here are the top 6 wins we experienced by moving to video announcements:

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Posted in Creative Arts

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Counterculture

Let’s face it, when interacting with the “real world,” most people in “church world” have the tendency to get a little weird.  We are typically known more for what we are against and for condemning the world; or on the other hand for simply embracing it and looking just like everyone else who does not know our Jesus in some strange attempt not to offend anyone. A couple of weeks ago I introduced a new series at Cornerstone in which we are attempting to teach through how to live counterculture without being against the culture. Check it out below and let me know what you think!


Posted in Creative Arts, Spiritual Formation
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