Tag Archive - alignement


Bringing Clarity to the Language of Organizational Leadership

One of the most frequently reoccurring conversations I get into in helping churches focuses around building organizational health and alignment in churches. Often times in those conversations confusion surfaces over language such as Mission, Vision, Goals, Strategy, Structure, Core Values, and Systems. So here’s an attempt to help provide some clarity and a framework to some of the most influential conversations you may have as church or organization.

1. Mission:

Answers the Question: Why do we exist?

This is the timeless answer to why your business, organization or church is on the planet in the first place. For those of us in church-world we don’t get to pick our mission, Jesus did that for us.

2. Vision:

Answers the Question: Where are we going?

This is the next hill that needs to be taken. Organizational vision typically changes every 3-10 years. Vision changes because once you get there and have taken then hill, there’s always the next hill to take.

3. Goals:

Answers the Question: How do we get there?

Goals are actionable and attainable steps or objectives to be met that move the organization in the direction of the vision. You know you’re winning and moving in the direction of accomplishing the vision when you are meeting your goals!

4. Strategy:

Answers the Question: Who does what next?

Strategies are the decisions that need to be made to coordinate the application of the resources (people, time, money, information and other assets) of the organization to meet the goals.

5. Structure:

Answers the Question: How do we organize ourselves?

This is the way you intentionally put together all the various parts of the organization to work together in order to support the strategies.

6. Core Value:

Answers the Question: How do we behave?

These are the core beliefs that drive how the people in the organization interact with one another and the organization as a whole behaves towards others outside of the organization.

7. System:

Answers the Question: How do we reproduce it?

Essentially systems are made up of complex independent parts working together to perform a function (for example think skeletal system or solar system). For our purposes building a system is the art of connecting the Core Values, Structures, Strategies, Goals, and Vision to work in alignment that builds a culture that leans towards accomplishing the Mission.

What are some other definitions of these terms that you’ve heard that may be helpful to the conversation? Leave a comment!

Posted in Leadership