Tag Archive - growth

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Top Posts of 2019 #3: “How to Change Things up and Get Your Church Growing Again”

We’ve finally made it to the top 3 in our top 10 countdown of 2019. And wouldn’t you know it’s a post about helping churches turn things around.

When momentum fades and growth begins to slow down at your church it can be tough to know exactly how to get things going in the right direction again. When plateau and stagnation set in it can be even more difficult to know what to do next.

Many church leaders I’ve talked to become paralyzed by the tension of wanting to keep long term people in the church around and engaged while also trying to reach new people by using old methods and approaches in an attempt to keep those long term people happy (wow that sentence is a mouthful). Change in this kind of a situation isn’t simple. If it were, every church that is plateaued or declining would turn around. While there are certainly some commonality in plateaued and declining churches there is not a “one size fits all” solution.

Most churches in this situation tend to adopt a measured approach to make incremental changes over time. While there are times when the wise approach is to make incremental changes over time, when things are stuck or declining it may take more courageous measures, because incremental change gets you incremental results.

“Incremental Change gets you Incremental Results”

If you’ve been leading in a church that is stuck or declining then you most likely already know what is getting you the results you’re currently getting, because you’re already doing it…it may be time to really do something different and take a different approach to get different results. Here’s a few things you can do right now to begin to change the trajectory of your church.

Listen to Different Voices

If you keep listening to the same people that you’ve always listened to you’re not going to generate any new ideas. Find some new voices. Instead of inviting the same old people to the meeting who have the same old ideas, change up the invite list. Bring in people from a different generation, background, or layer of the organization. I guarantee you’ll walk away with different ideas. Or make your next couple of hires from the outside. They’ll bring new ideas, different experiences and a new perspective to things.

Stop Learning from Other Churches

The Church is the only organization or people on the planet that has been entrusted with the Gospel and mission to share the Gospel with everyone on the Earth. But the Church does not have a corner on the market when it comes to innovation, organizational design, or leadership. So get outside of the Church and visit leaders from different industries and learn what principles can be transferred back into the area you’re leading in. A Chick-fil-A Executive once told me that they don’t look at other fast food companies to learn from, they go outside their tribe to other global industry leaders to learn from.

Fire Yourselves

This exercise will help you…I promise: Imagine that your entire leadership team has been removed and a new team is going to start. Before you pack up your boxes and move everything out, take a moment to write down the key issues you’ve never tackled and the changes you wanted to make. Help the new leadership understand what’s working, what’s broken, and what’s missing. Communicate the new initiatives they need to tackle and the things the ministry needs to stop doing. Once the departing team has confirmed that new direction, become the new leadership team. Start over, but this time follow through with everything you just agreed to do when you were out of a job. The reason this exercise is so helpful is that it helps to remove the emotions connected with core issues and new initiatives. It also eliminates the investment in ministries or strategies you’ve engaged in the past that aren’t working. A new leadership team wouldn’t have those attachments. They would start fresh. That’s what you need to do too.

Get some Outside Eyes

Bringing in an outside experienced professional with fresh eyes and different questions is a great way to help you begin to think differently. I know some great consultants at The Unstuck Group (the consulting group I’m involved with) that love the local church and want to see you win. We’ve literally helped hundreds of churches get unstuck!


Posted in Leadership

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Top Posts of 2019 #5 “3 Big Reasons Why People are Leaving your Church”

Half way through our countdown and we hit a topic that has been consistently popular in recent years…church growth and decline.

Do you know why people are leaving your church? Every church in America is going to experience people leave this year. You guys are smart, you and your leadership team could probably brain storm a long and reasonable list of reasons why people may leave a church. But do you know why people are leaving your church? It may not be for the reasons you’re thinking.

I recently had a conversation with some really smart folks who are doing really good work on why people leave churches and all of the research seems to be pointing to the same big three answers.

It’s Not the Church for them

They’ve tried it and it’s just not for them. Something about it just doesn’t fit with them. It may be the worship style, the preaching style, the theological beliefs, the approach to ministries like kids, students or groups, it could be the age demographic of the church or even the ethnic make-up of the church. They’ve tried and decided it’s just not the right fit for them. Okay, I can live with that.

An Unfulfilled Promise

Many people leave churches because their experience doesn’t match what was promised to them. They were told that life change happens best in circles not rows. They want friends and have tried to get into a group but can’t find a group that they click with. They were told that they can make a difference with their life by joining a volunteer team, but it wasn’t fun to serve, and they felt like they were being used to fill a spot instead of developed to be more of what Jesus wanted them to be. The list could go on…and it does. If we’re honest this one should really bother us. It bothers me.

There’s a Crisis in their Life

This one was a bit more surprising for me…but the data seems to back it up. You’d think when people hit a crisis that the church would be the place they’d run to for support. What’s being discovered is that many people go through a crisis like the death of a loved one, a serious sickness, a job loss, or a myriad of other life challenges and no one at the church even knows about it. As they naturally begin to spend more time focusing on solving their crisis they spend less time at church and church attendance fades until they no longer attend at all. Of all three of these reasons, I think this one in particular is a tremendous opportunity for churches to take ground in.


Posted in Leadership

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Top Posts of 2019 #8: “5 Characteristics of Churches that Change”

So this post about how to lead through change (code for how to help a declining church start growing again) comes in at number 8 this year.

Over the past 7 years working with the Unstuck Group I’ve consulted with all kinds of churches. Small churches, large churches, single site churches and multisite churches, churches that are denominationally entrenched and non-denominational churches, urban churches, rural churches and yes suburban churches.

Many of those churches have gone on to get unstuck and produce all kinds of great fruit, seeing many people meet Jesus and experiencing a reinvigorated season of ministry.

Unfortunately, not every church gets unstuck, but for those that do there are some common characteristics that I’ve observed.

Personal Ownership

Churches that change and get unstuck take personal ownership. They don’t blame previous leaders, they don’t blame the economy, they don’t blame what’s happening in their community, they don’t blame the people attending the church, and they don’t even blame the devil. Churches that change get to the point where they stop making excuses for not growing and reaching new people for Jesus. These churches don’t play the role of a victim. These church leaders intuitively know that you can’t change what you can’t control…and they know you can’t control much…but you can control your attitude, your effort, and your approach. These churches are willing to change all three of those things.

Justice Oriented

Somewhere along the line the leaders of churches that experience real genuine change acquire a holy discontent with the status quo. They begin to see that staying where they are and doing things the way they’ve been doing them would actually be wrong. Maybe even sinful. A sense of justice rises up in them prompting them forward to a new future with a different approach that produces different results.

Courage

Churches that actually change understand that change is going to be difficult. They know that it’s going to be painful. They know that not everyone is going to go with them on this new journey to reach people far from Jesus. They often times even admit that it’s going to be a bit scary. They simply have the courage to do it anyway.

Action Oriented

Often times these churches have gotten stuck because they’ve been risk adverse or more oriented towards keeping people they already have happy as opposed to doing new things to reach new people. Every church that I’ve seen change and get unstuck has adopted a new approach that has required them to take new action.

Strong Point Leadership

Something that I consistently see in churches that get unstuck and change is that they’re led by strong Sr. Pastors. Now don’t hear what I’m not saying. They’re not all led by dynamic communicators or incredibly gifted leaders. But they are led by Sr. Pastors who are strong and are willing to leverage whatever gifts God has given them to move the ball forward. Often times that simply means that they’ve accumulated relational trust over a long period of time and they’re willing to cash that trust in to move the church forward. Instead of riding off quietly into the sunset they’re willing to go out with their guns blazing so to speak.


Posted in Leadership

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How to Help Guests Self-Identify at your Church

Churches are notorious for making guests feel awkward and out of place. I attended a church once that asked every guest to wear a rose sticker on their shirt and then remain seated during a time in the worship service when everyone else would stand up walk around and “greet” the new guests. Super awkward, but honestly mild. I could tell some really embarrassing stories how churches make guests feel uncomfortable.

The guest experience is an essential part of your church reaching new people. But building a great guest experience isn’t just about church growth and numbers, it’s ultimately about helping people feel like they belong at your church, so they can then begin to believe in the life-changing news about Jesus.

There are a few simple things your church can do to help guests self-identify.

Guest Parking:

Priority parking for guests and a great experience in the parking lot with a parking team and good clear signage is a great way to help guests self-identify.

New Kids/Family Check-in:

Having a new family check-in area for first time kids in the kids ministry is a great way to help new families self-identify.

New Ministry Engagement:

Simply pay attention to new ministry engagement each week. The first time someone gives, the first time someone jumps into a group, the first time they volunteer, or any other way they self-identify, check to see if it is their first point of engagement.

Mention Guests in your Weekend Services:

Make sure you address guests directly in your weekend worship services. Thank them from the stage for being your guests that weekend and tell them what step you want them to take. Some churches have a communication card they want guests to fill out and turn in, some direct guests to a particular place to receive a special welcome and meet the staff, and I’ve seen others invite guests to self-identify and on their behalf the church donates a financial gift to a ministry…i.e. “By simply being here this weekend you’re providing clean drinking water to kids in…let us know you’re here and make a difference in the life of a kid.”

So, here’s how the math behind it all works…

  • We know that the average church in America has around a 15% attrition rate annually. People move out of town, people get mad at something the pastor says and leave, and people die. There are all kinds of reasons attrition takes place.
  • We also know that the average church that has a great guest experience and weekend worship experience (including a strong kids ministry), retains about 1 in 5 guests, or 20%.
  • So, if a church that averages 500 people on the weekend is going to grow by 5%, or 25 people on average then they need to help 500 1st time guests self-identify. That’s a 1:1 ratio of guest to attender for the year.
  • Still not following? Say that church of 500 people is on average going to lose 15% of people to attrition, or in this case 75 people. If that church has a 1:1 first time guest to average attendance ratio for the year, that would mean that church would have 500 first time identifiable guests. If they retain 20% of their guests, or 1 in 5 first time guests (which would be 100 people), that church would grow by 5%, or 25 people in average weekly attendance.

Obviously, there are other ways to get things growing at your church. You could “close the back door” and cut the attrition rate, or you could strengthen the retention rate of new guests.

But none of that matters is you can’t help guest self-identify and get them in your assimilation pipeline.


Posted in Leadership

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How Great Church Leaders Lead Up

Most young church leaders I talk to want to learn about how they grow as a leader, be more effective and gather a larger following. I love their zeal and ambition to go and do big things for God!

But one of the most overlooked leadership tactics that young church leaders need to learn is leading up. And this is one of the keys that separate good church leaders from great church leaders.

Great church leaders know that they’re responsible not only to lead those under their care, but also to lead their peers and perhaps most importantly those who are above them. Here’s a few ways they do that well.

#1 Expectation Management

No leader likes to be surprised. So, communicate early and often. Managing the expectations of your Lead Pastor is an essential tool for leading up. Scripture teaches us that, “hope deferred makes the heart grow sick.” In other words, when you mismanage the expectations of your leader you are actually leading their heart in a direction that will create disappointment, frustration, and even “sickness.” None of that is going to work out well for you. So, learn to set expectations for your leader and follow through on those expectations. They’ll love you for it.

#2 Bring Solutions to the Table

No leader wants to do your job for you, that’s why you’re there. Soliciting your Lead Pastor’s input can be helpful to learn their preferences or their style. And when you encounter something new or difficult and you really need their input and help, certainly go and get it. But I’d suggest leading with a couple of solutions to whatever it is you’re facing. This will let them know that you are solution oriented, that you take initiative, and you’re not just looking for someone to tell you what to do. This helps your leader know that they can trust you to think and make good decisions in the scope of ministry that you’re responsible for at your church.

#3 Support Publicly and Question Privately

No leader likes to be hit by, “friendly fire.” One of the fastest ways to lose trust the opportunity to privately influence your leader is to not support them publicly. Appropriately disagree all you want behind closed doors, that’s part of the process of getting to good decisions organizationally. But once the decision is made you’ve got to be 100% committed to it. When Church Members (or other Staff Members) complain to you, you cannot respond by saying, “I can see how you feel that way,” unless you redirect from there. You can’t in any way validate their criticism or they’ll think that you agree with them and it will lead to divisiveness in the Church. Someone in the Body will end up saying, “Well I spoke to so and so, who is on Staff and they don’t agree with it either.” When that happens there is division in the Body and the Enemy wins. And by the way, eventually you’ll lose.

#4 Carry the Vision

No leader wants to carry the vision alone. Leaders and Pastors that have to carry the vision alone lose. Most churches never reach their full potential because the vision ends up somehow being relegated to just one person. This limits everything because vision cannot be sustained through only one person. It has to be embraced and carried forward by everyone on the team. Your Lead Pastor can’t be the only one talking about the vision. When it comes to casting vision your Lead Pastor is looking for you to embrace, own, contextualize, and communicate the vision of the Church in the area of responsibility that has been entrusted into your care. You may not be the vision caster in the church, but make no mistake about it, you are a vision carrier. A great daily question to ask yourself is: “What did I do today to cast vision for the Church?”


Posted in Leadership
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