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Top Posts of 2013 #3: “6 Indicators You’re Leading an Insider Focused Church”

By far the most popular topic I blogged on this year was the tension between being an insider-focused or an outsider-focused church. It’s a tough tension to manage. Do we focus on reaching those outside the faith or helping those inside the faith go “deeper.” Can a church do both? Most churches in America tend to lean towards becoming insider-focused. It’s natural because after all, what comes natural to us, is well us.

How do you know if you’re leading an insider-focused church? Here are 6 indicators that you and your team can use to evaluate your church:

#1 Language

The language you choose to use is important because it both reflects and builds culture at the same time. There are all kinds of ways this goes wrong in churches. Coming up with cool names and brands for ministries that mean nothing to people outside the church, sub-branding things to death, and mentioning people from stage by name without explaining who they are just a couple of them. Two big principles to keep in mind when it comes to the language you choose to use in your church are: clear always trumps cute or cool and you’re always better off just calling things what they are.

#2 High giving-per-head

It may sound counter-intuitive but in growing outsider focused churches I consistently see giving-per-head numbers around $20-$30 per person. In churches that are stuck and insider focused it’s not uncommon to see giving-per-head numbers between $30-$50 per person.

#3 No Way-finding

At one church I visited I had no idea where to take my children. Everyone else seemed to know where to go but us. When we asked for help we were told to go to the “B-Building.” While the person who helped us was polite and came off as genuinely interested in helping us I had no idea what or where the “B-Building” was. Even worse there was no signage directing us to the “B-Building” or anything else for that matter. You’d be amazed how well placed, clear, directional signage and calling things what they are (i.e. Children’s Center, Student Center, Office, Worship Center) can help guests find their way on your campus.

#4 No clear Spiritual Maturity Pathway

Most churches are hoping that people outside of the faith will somehow miraculously jump in on what the church is already doing for existing members of the church. The problem is that just doesn’t happen. Have you clearly defined what you want people to look like who are walking with Jesus and created clear steps for them to get there?

#5 Few Baptisms/Conversions

Insider focused churches have a tendency to criticize growing churches, as if to say “They are doing something wrong and aren’t preaching the Word.” Essentially saying that if they were doing things “right” and “preaching the Word” they wouldn’t be growing.

#6 Poor Guest Services

My first week attending a church that I had recently gone on staff at we showed up trying to discover where to take my children for the Children’s Ministry (are you sensing a theme here?). A Children’s Staff Member shouted and pointed from down the hallway. There was no one to help us get where we needed to go, including that staff member who kept walking the other direction after they had yelled at us. The ironic thing is they had a great children’s ministry. Developing a culture of guest services in your church begins with developing a culture of guest services among your staff.

If none of those ideas resonate with you, here’s something that should push you towards taking a serious look at evaluating the church you’re leading. Don’t forget that you can still be growing and be insider focused; it’s called being the best Christian show in town.


Posted in Leadership

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Top Posts of 2013 #4: “What the Church can Learn from SouthWest Airlines About Volunteers”

One of the most popular topics that I blogged about this past year was volunteers. Churches run on volunteers, and I’ve never met a church that has told me they have enough.

I was recently on a Southwest Airlines flight and witnessed one of the most amazing volunteer moments I’ve ever seen. When it came time for the midflight snack of pretzels and peanuts a woman on the flight stepped up and volunteered to pass out the snack. And here’s the amazing thing…they let her! No application, no waiver, and no complex training classes. They simply handed over the basket of snacks and said go for it! Watching this whole thing go down I couldn’t help but think about how difficult we make it for people in the church to volunteer. Here are a couple of observations from that moment that I think are worth the church considering.

1. Create Entry Level Volunteer Opportunities

Handing out snacks isn’t the most complicated job on the planet. Just about anyone can do it, right? That’s kinda the point. Creating simple opportunities for people to jump in on allows them to safely test the waters and take another step at their own pace. Don’t worry; leaders will always rise to the top. And it’s important to keep in mind that volunteering is different than leading. Who knows, that woman may end up as the next great flight attendant at Southwest Airlines.

2. On the Job Training

It took very little to no training for this woman to perform the role of handing out snacks on that flight. Realistically she’s probably seen it done a hundred times before. Modeling and coaching in real time is a great way to train, and it doesn’t take hours of time out of the lives of your volunteers and take them away from their families.

3. Throw Away your Complex Volunteer Application

The flight crew didn’t make this woman fill out an application to work at Southwest prior to letting her hand out snacks. I know you think that having a multipage thorough application is responsible, places a high value on volunteering and is helpful. But it’s actually creating an obstacle to people volunteering in your church. While there may be a few volunteer roles that require a background check, for example working with minors. In actuality there’s only a very limited amount of information that you need from potential volunteers, which can be quickly collected in the on ramping process. Especially if you’re intentional about creating easy access entry level volunteer opportunities (like handing out snacks).

4. Make it Fun

Southwest is notorious for being a fun place to work. And when the Staff has fun the people on the flight will have fun too. And hint, hint…they’ll want to join in. If your Church isn’t a fun place to work and your Staff isn’t having fun, chances are you’re going to have a difficult time attracting volunteers.

Disclaimer:

Dear Southwest Airlines,

If you’re out there and reading this, and I just got the flight crew who allowed this woman the opportunity to volunteer in trouble by outing them, I apologize. Really I guess I should apologize to the flight crew. But I think what they did was stellar!


Posted in Leadership, Volunteers

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Top Posts of 2013 #5: “5 Reasons it’s Good When People Leave Your Church”

We’ve finally made it into the top 5 in our countdown of top posts for 2013. This one came in at number 5 and for good reason. When it comes to church world I frequently hear conversations about churches trying to reach and keep everybody. Truth is, no church can do that, and in fact what you’ll learn in this post, is that sometimes it’s good that they leave.

Over the past 17 years of full time local church ministry I’ve seen people come and go from churches for all kinds of reasons. For the most part I’ve observed that those reasons have more to do with personal preference, style, and relationships than God actually “calling” them to be at one church or another.

And when this begins to happen I’ve seen Church Staff agonize over people departing from their churches. Frustration and fear can begin to creep in. How are we going to replace their financial support? Who is going to fill their recently vacated volunteer role? If they’re leaving and they’ve been here so long, then is there something wrong? Do they know something that I don’t? Should I be leaving too?

Even worse I’ve seen Church Staff begin to make decisions rooted in the fear of people leaving as opposed to the advancement of the mission. And when that begins to happen it’s a clear indicator that the church is drifting towards becoming insider focused.

What if I told you that people leaving your church can actually be a good thing? Maybe even the best thing? Below are 5 reasons that it’s actually good when people leave your Church:

1. They fell in love with who you were, not with who you are becoming

They’re stuck in the past. They were there when the church was small enough that you could know everybody by name and the Pastor was more available. Or maybe their favorite Staff Member excelled in their role when the church was smaller but it passed by their capacity and they’ve been moved to a different role, or they’re off the bus all together. Now things have changed and they’ve become critical that things aren’t the same anymore. You know people are stuck in the past when they keep talking about the “good ‘ole days” instead of what God is doing now.

2. It creates new opportunities

When people leave your church it creates an opportunity for new people to jump in, serve, and fill the gap. The exciting thing about new people is they always have fresh eyes, a different experience base, a new perspective, and new ideas. When people leave your church it’s an incredible opportunity for an infusion of new talent and ideas that will help propel things forward.

3. It keeps the Unity of the Church

When someone is dissatisfied, disgruntled, and defaming the Church and the Leadership of the Church, you’ve got a problem. The goal would obviously be to win their heart, but sometimes someone leaving the church is best for the unity of the church. The Scriptures are clear that the unity of the believers is paramount and nothing to fool around with. Simply put if someone can’t submit to the leadership of the church, then they need to go. To dig into this more here’s a post I wrote some time ago about “When is it Right to Leave a Church?”

4. To Start a New Church or a New Campus

When you’re sending some of your best volunteers to go support a new church plant or campus, that’s a great reason for someone to leave a church. Hiving off people to start a new church or campus not only is catalytic in the support of that new work, but also if done well it infuses an entrepreneurial Gospel driven spirit in the culture of the sending church and creates room for new people who have yet to say yes to following Jesus!

5. It Forces Staff to Develop New Talent

Churches are notorious for having the same people volunteer in the same role week after week, month after month, year after year. In fact a lot of churches get stuck in their volunteer culture for this very reason. Many Staff even have their “go to” volunteers that they know, love, and trust. And while it’s not bad to know, love, and trust a volunteer, if it leads you to over using or abusing a volunteer that’s another thing altogether. When people leave your church who were volunteering, it forces Staff to allow “outsiders” to break in.

The truth is people are always going to leave your church. Some will receive a job transfer, others will relocate for family reasons, while still others will simply get mad at you because you didn’t behave the way they expected you to and they’ll take their toys and go to another church down the street. The good news is you get to choose who goes and who stays by the leadership decisions you make every day.


Posted in Leadership

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Top Posts of 2013 #6: “Engaging the Givers in Your Church”

Money can be a touchy subject in churches, but it doesn’t have to be. This post includes the first 3 of 6 ideas that I’ve seen be effective in engaging with the givers in churches.

When it comes to engaging major givers in the church a majority pastors feel uncomfortable at best. Many pastors don’t know how to approach the subject and are afraid of saying the wrong thing. While churches have often built elaborate strategies to help people take steps in their spiritual journey and grow in their relationship with Jesus; they usually resort to a “just preach the Word and hope things work out” approach to giving. The problem is hope isn’t a strategy. It doesn’t have to be this way.

Here are first 3 of 6 ideas and principles to keep in mind when engaging the givers in your church.

1. Keep Track of Givers

I’ve heard it said in churches that the pastor shouldn’t know who is giving what. After all, didn’t Jesus say in Matthew 6:3, When you give to the needy, do not let your left hand know what your right hand is doing.” Well yes He did…but it had more to do with the motive of the giver than anything else. What we have a tendency to forget is Jesus also clearly observed (along with everyone else), and went so far as to point out the actual dollar amount that a widow gave in Mark chapter 12. Now I’m not saying we should parade givers in front of the church to let everyone know what everyone else is giving but someone should know. After all if you don’t know who is giving, then it’s going to be pretty difficult to engage them at any level.

2. Say Thank You

You’d be surprised how far a simple thank you will get you, and sadly how few churches ever say it. A simple way for pastors to engage the givers in their church is to have a list of givers generated each week and write a hand written thank you note. The list can be of the top 10 or 20 givers that week, the top 20% each week, or simply set a dollar amount and each person who gives over that amount gets a note.

3. Give them Inside Information

Another simple way to engage givers at your church is to occasionally do small, intimate, invite only gatherings. Moments like this give you the opportunity to share wins and success stories (stories like this build culture by the way), have personal face-to-face conversations, share vision, and share inside information about steps that are being taken in the near future to accomplish the vision.

Here’s the other 3 ideas from the second part of the post if you’re interested.


Posted in Leadership

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Top Posts of 2013 #7: “8 Reasons Why People Don’t Volunteer at Your Church”

One of the most popular topics this year on Helping Churches Make Vision Real was volunteers. That’s why this post checked in at number 8.

I’ve never worked with a church that has said they don’t need more volunteers. But I’ve worked with a bunch of churches that have trouble getting people to volunteer and stay engaged volunteering. This is a critical issue for churches to figure out. The reason why this has to be a front-burner issue is because at the heart of it, volunteering is an essential component of the discipleship process in someone’s life. Plainly put, volunteering is discipleship. Understanding that, here are 8 reasons people aren’t volunteering in your church…and subsequently aren’t growing in their relationship with God.

1. Don’t Feel Needed

Many people come to church week in and week out, they have an incredible experience and go home thinking, “All of this happens every week without me, what do they need me for?” Churches need to provide vision for people to volunteer and tie it to the spiritual growth process of the church.

2. They Think Staff Should do it

Some people simply have an unbiblical view of church…that the Church Staff should do everything. And unfortunately many churches have only reinforced this with a heavy staffing model and in so doing unfortunately built a culture that says, “Only professional Christians can do ministry.” Churches need to equip, empower, and release their volunteers.

3. Poor Past Experience

Many people have volunteered in the past and had a bad experience. They weren’t supported, encouraged, cared for well, or set up to succeed and they’re not sure they want to put themselves in that position again.

4. Don’t Feel Qualified

Many people don’t feel qualified or worthy to volunteer at a church. I’ve met incredible business leaders and military leaders who won’t volunteer in their churches because they don’t feel spiritually worthy. You need to help people understand that they are gifted and created to serve…even in the church.

5. Too Much Commitment

Some people are either at a stage of life or are over committed with other things and don’t have the time to volunteer. Churches need to provide these folks with easy low commitment opportunities to volunteer and perhaps a bit of coaching to move towards a sustainable pace in their lives.

6. Fear of Commitment

Some people simply are afraid that if they volunteer once then they’re in it for life. They’re afraid of making a commitment that never ends. So provide them with short term opportunities to experiment with volunteering and easy outs or off ramps from seasons of volunteering.

7. Difficult to get Involved

The number one complaint I hear from people who want to volunteer in churches who don’t is that they’ve tried to volunteer, they’ve signed up, they want to but they don’t know how to get involved, it was hard to get involved (they had to take multiple classes or be a member of the church prior to volunteering), or no one ever called them back.

8. Criminal Record

Yea, so you know that background check you run on people who volunteer with minors (and you should)…some people don’t want their past brought up on the results of that background check. So, help them get volunteering somewhere else.


Posted in Volunteers