Tag Archive - goal


How to Change the Results at your Church Before they Happen

Management expert Peter Drucker once said, “What gets measured gets improved.” In other words, if you can define how things have performed in the past and define your current reality then you should be able to make changes and improve future results. To a large extent this is true, but not always.

Churches measure what happened all the time. We measure what the attendance at last week’s worship services was, we measure what the offering was, we measure how many people were in groups last week, how many people served last week, and so on the list goes. The tough thing is you can’t change what just happened at your church last week.

Most of the key metrics we look at are all about what has already happened. But what if there were things that we could measure that were indicators of future performance?

1. Follow-Up Rate

Every week your church has guests (at least I hope you do). But do you know if they were followed up on and how quickly? Do you know if they were called, emailed, texted, if a letter was sent, etc. (whatever your follow-up process is)? Measuring the follow-up rate each week on the percentage of “closed” contacts will put a behavioral spotlight and emphasis not only on guests but also helping people get and stay connected at your church.

2. Engagement Rate

Again, you probably already know the metrics on group involvement, volunteers, giving, and other steps people take in their discipleship process at your church. But do you know how long it takes for the average person at your church to move from a guest (the first time you knew they were there), to when they joined a group, started volunteering, or gave for the first time? Measuring those rates will help you become much more proactive and change the score before it happens.

What else could you measure at your church that would be an indicator of future success and what is going to happen instead of simply measuring what has already happened? I’d love to hear your input, leave a comment!

Posted in Leadership


How to Clear Up the Vision at your Church

In my experience working with churches “vision” seems to be one of the most talked about and least understood concepts in church leadership. Most church leaders have a tendency to over-complicate or over-spiritualize vision. It doesn’t have to be that difficult. I like this definition of vision that I frequently hear a good friend of mine use, “Vision is simply understanding the times and knowing what to do.”

In church-world people are tagged a “visionary” if they are a compelling communicator or seem to generate a lot of ideas. Just because you’re good at sales and can get people to buy into your ideas doesn’t necessarily mean you’re a visionary.

On the other hand many in the church oversimplify vision when asked. I can’t tell you how many church leaders I’ve seen puff out their chest in pride and say that the vision of their church is the same as Jesus’s vision for the church, “to make disciples.”

While that sounds spiritual it’s still a bit off the mark.


Answers the Question: Why do we exist?
This is the timeless answer to why your business, organization or church is on the planet in the first place. For those of us in church-world we don’t get to pick our mission, Jesus did that for us. That’s the whole, “go and make disciples,” part.


Answers the Question: Where are we going?
This is the next hill that needs to be taken. Organizational vision typically changes every 3-5 years. Vision changes because once you get there and have taken the hill, there’s always the next hill to take.


Answers the Question: How do we get there?
Goals are just vision with a timeline. They are the actionable and attainable steps or objectives to be met that move the organization in the direction of the vision. You know you’re winning and moving in the direction of accomplishing the vision when you are meeting your goals!

Need help understanding what’s next at your church? I’d encourage you to check out how the Unstuck Group helps churches gain perspective, plan and prioritize, staff to the vision, and execute strategically!

Posted in Leadership


setting the right goals

With 2013 quickly approaching most Churches and Ministries are getting ready to enter into a period of planning and goal setting for the new ministry year. Goal setting can be an effective tool to take tangible steps that lead you and the overall organization towards making vision become reality. But how do you know if the goals you’re setting are the right ones? Here’s a quick list to get you going the right direction:

1. The right goals result in overall church progress not just individual ministry progress

2. The right goals provide a clear target for movement and track winning

3. The right goals change the status quo

4. The right goals force you to lead at a higher level

5. The right goals raise the level of involvement and leadership of those around you

6. The right goals keep you from settling for current success

So what’s missing from the list? What would you add?

Need help figuring out how to make the vision God’s given you become reality? Let’s talk!

Posted in Leadership


evaluation made simple

Volumes have been written about the process of evaluation. In fact, some people make a pretty good living off of the evaluative process and the data that it can produce. I don’t have the time to always dig into everything as deep as I may like to so I’m always looking for clear, simple, and functional tools for effective evaluation. Here’s one that I ran across that I really like.

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Posted in Leadership