1

4 keys to building your brand

brand

It’s a company’s brand that uniquely identifies them within their particular industry. Occasionally however a company comes along every so often with a brand that is so strong, it not only identifies itself within the industry but, it literally defines the industry. In Atlanta, where I live, when you order a soft drink at a restaurant, you can order anything you want as long as you order a Coke. It doesn’t matter if you’re ordering a Sprite, Fanta, or Dr. Pepper. It’s all called “Coke” down here in the South, they’ll clarify what kind of Coke you want after you order. This shows up with other products as well. I mean how often do you hear adhesive notes referred to as “Post-its?” And when someone needs a tissue they’re usually asking you for a “Kleenex.”

The sobering reality is that like it or not your company already has a brand, your church already has a brand, and…you…you already have a brand.

Recently I had the opportunity to sit down with a couple of incredibly talented (not to mention ridiculously successful) gentlemen who live in the “Branding World” twenty four seven. Below are a couple of key takeaways from our conversation:

Continue Reading…


Posted in Creative Arts, Leadership

2

Suggestion Box

suggestionbox

I’m excited to let you know that we’re getting ready to go to work on a bit of a refresh and redesign for my blog. So that means this is your chance to offer up your feedback and suggestions as to what you’d like to see change. I’d love to hear your thoughts, so leave your comments below. Specifically I’m interested to hear your ideas about the following couple of areas:

1. What features would you change and do away with immediately?

2. What are the best features that you wouldn’t change and would be disappointed if they went away?

3. What can we do to make it easier for you to leave your comments and participate in the conversation?

4. How can I make it easier for you to access older content and archives?

5. What changes would you make to the “vibe and feel” of the site?


Posted in Creative Arts

2

Unconfined: An interview with Chris Coleman

chris_overcome

Recently I had the opportunity to sit down with Christopher Coleman, a friend of mine who was pronounced dead at birth and who spent the first 15 minutes in this world not breathing. God had other plans for him however, and while he struggles with cerebral palsy, Chris serves in full time ministry and is an incredible communicator. His story is heartfelt and impactful, you can read it for yourself on his website

Continue Reading…


Posted in Leadership, Spiritual Formation

12

depraved indifference

I don’t normally post midweek…or post very many videos for that matter, and this may break all of the “blogging rules.” But after seeing this today, it wrecked me…and I was compelled to share it with you, so this is just a quick rant that I had to get off my chest. After recently reading books like Crazy Love, by Francis Chan and Radical, by David Platt. After leading hundreds of people on mission trips, all over the world. After seeing the faces of the least of these in places like Indonesia, Singapore, the Czech Republic, Kenya, South Africa, Ecuador, Venezuela, Peru, and Mexico…not to mention my neighborhood. After hearing the Words of Christ. I feel completely overwhelmed by the daunting task of leading a suburban mega-church to missionally live out the Gospel of Jesus Christ. In a culture that craves comfort, that lusts after self-indulgence, that seems to have been inoculated to the Gospel through commonplace familiarity. I’m haunted by the fact that the hands and feet of Jesus Christ are preoccupied with themselves. And I desperately long to see the day when the high potential sleeping giant, called the Church of America wakes up, rises up, and takes her place among those who have laid their lives down for the sake of the Gospel. For the least of these.


Posted in Spiritual Formation

0

where god does his best work

In the beginning when God created the heavens and the earth and everything in them he didn’t do it alone. He did it in the context of perfect relationship with Jesus the Son, and the Holy Spirit. Check it out for yourself and you’ll find language like this, “Let us make man in our image.” When God established the nation of Israel you’ll find God saying, “I will be their God, and dwell among them.” In the first chapter of the Gospel of John you find this phrase, “The Word became flesh, and dwelt among us.”

Look through out the Scriptures and you’ll find that God has always done His best work in the context of relationship. And since we’ve been made in His image, like Him, we’re also at our best when we’re living in the context of relational intimacy. We were made for it. We chase after it. But why does it seem that so few people ever actually experience it? Genesis 3:8-10 may speak into this a bit. Adam and Eve have just sinned for the first time ever in the history of man kind, and this is what happens next:

“Then the man and his wife heard the sound of the LORD God as he was walking in the garden in the cool of the day, and they hid from the LORD God among the trees of the garden. But the LORD God called to the man, “Where are you?” He answered, “I heard you in the garden, and I was afraid because I was naked; so I hid.” Genesis 3:8-10

Think about it for a moment. Before this moment man had never been afraid of God before, man had never run from God before, and man had never hid from God before. But ever since this moment we’ve been running from God, and from one another. It creates this awful internal conflict inside of us, because the very thing we long for is the very thing we run from.

So, a simple idea, and a simple question…if God does His best work in the context of relationship, are you missing out on God’s best work in you?

Here’s a short video that may get you thinking a little more about it…


Posted in Spiritual Formation